Five Years of Feathers & Whiskey

The phrase “lifestyle brand”  is often overused a bit these days. Still, Feathers & Whiskey is more than just a website; it’s a lifestyle, and those who read the content on our site, interact with us on our social media, and in person, live the F & W life everyday. It’s feeling the sunrise in a deer stand while awaiting that buck you have on camera; it’s tasting grandma’s homemade biscuits with butter; it’s the excitement you feel when the big trout takes your fly; it’s a pulled pork sandwich wrapped in checkerboard paper from your favorite barbecue joint; it’s all the miles you walked under the African sun in pursuit of your dream buffalo. It’s the bourbon neat or on the rocks at your favorite bar with friends; it’s the smell of a new book as you read on your sofa during a summer storm; it’s the feeling of pride watching your dog retrieve their first bird. It’s the broken-in ball cap you wear on a fall day while cheering on your favorite team; it’s the feel of granddaddy’s shotgun on your shoulder as the covey rises; it’s the drives through the Southland with no destination in mind on a Spring day with the windows down, and it’s the stillness on a Sunday morning when you lower your head to pray.