Our Story: Southern Roots Global Adventure
At Feathers & Whiskey, we believe a good story, a warm fire, and a stiff drink can bring people together — whether you’re deep in the Carolina pines or halfway across the world.
Born from a love of hunting, heritage, and Southern hospitality, Feathers & Whiskey began as a digital magazine celebrating the soul of the South: our traditions, our food, our wild places, and the characters who make it all come to life. But today, we’re more than just a publication.
We’re a community of storytellers, outdoorsmen, cooks, artists, and travelers. We honor the old ways while chasing new horizons — from flooded timber duck blinds to African safaris, from campfire kitchens to timeworn barstools. Wherever adventure calls, we answer with grit, grace, and a glass raised high. We’re rooted in tradition. Driven by story. And fueled by the idea that the Southern spirit deserves a bigger stage.
So pour yourself a glass. Pull up a chair. And stay a while.
Welcome to Feathers & Whiskey.
Our Expanding Family of Projects
Feathers & Whiskey Magazine – Our flagship quarterly publication, filled with rich storytelling, recipes, profiles, photography, and the heartbeat of Southern culture.
The Feathers & Whiskey Podcast – Hosted by Gunner Hall, this audio series dives deep into the people, places, and passions that shape the Feathers & Whiskey way of life. Expect tall tales, honest conversations, and plenty of Southern charm.
Provisions Co. – A curated line of apparel, gear, and goods made for those who live boldly and wear their heritage with pride.
Feathers & Whiskey Publishing (Coming Soon!)– Books and anthologies that carry our voice and values beyond the screen — from outdoor adventures to historical fiction and children’s tales.
Feathers & Whiskey Conservation – Through initiatives like the Tundra Swan Society and the Painted Dog Art Gallery (Coming Soon!), we connect ethical hunting, wildlife appreciation, and conservation into one mission.
Our Mission
At Feathers & Whiskey, we exist to celebrate the rich spirit of the South — not just as a place, but as a way of life.
We believe in the power of a well-told story, the comfort of familiar traditions, and the thrill of new adventures. Whether it’s a hand-written recipe passed down through generations, a misty morning in a duck blind, or a barefoot memory on a red dirt road, we’re here to preserve and share the Southern experience in all its grit and grace.
Our mission is to create a platform where heritage and modern storytelling meet — where hunting, fishing, cooking, travel, and conservation are seen not as separate interests, but as threads of the same Southern tapestry.
Through our quarterly Feathers & Whiskey Magazine, branded merchandise at Provisions Co., books and anthologies from Feathers & Whiskey Publishing, and a growing network of podcasts, digital content, and conservation efforts, we aim to elevate and honor the voices, landscapes, and traditions that define us.
We are rooted in the South, but our reach is global — connecting kindred spirits from North Carolina to the Serengeti with a shared love for culture, craft, and the outdoors.
Feathers & Whiskey is more than a brand. It’s a movement. A community. A celebration of living boldly, loving deeply, and always making time for a good story and a strong pour.
